2025 Predictions For Business Education
Maria |
January 18, 2025

In this episode of Business Casual, the hosts kick off the New Year with bold predictions for 2025. They dive into how business schools are adapting to the increasing use of generative AI in applications, with a spotlight on the shift towards video essays to preserve the integrity of the application process. The discussion also covers the evolving landscape of MBA recruitment, highlighting an expected increase in AI-driven business roles and the impact of immigration policies on international students. 

The hosts discuss the strategic adjustments that educational institutions are making to accommodate these changes, emphasizing the ongoing importance of innovative and flexible education models in ensuring robust career opportunities for graduates.

Episode Transcript

[00:00:06.960] – John

Hi, I’m John Byrne with Poets and Quants. Happy New Year. It’s 2025, and we have a bunch of predictions for you. I’m here with my co-host, Maria Wich-Vila and Caroline Diarte-Edwards. As you well know, if you are listening to our podcast over the years that we’ve been doing it, Caroline is the former Managing Director of Admissions at and the co-founder of Fortuna Admissions, and Maria is the founder of Applicant Lab. We’re going to just go through and look into the future of this year and tell you folks what we see. Now, I’m thinking I’m going to have Maria go first. Maria, what do you think? What’s your top guess for the year?

[00:00:52.330] – Maria

I don’t know about top guess. There are lots of guesses to dig into today. But one thing was, it was interesting, I decided to look at last year’s prediction episode that we did and see how many of those things came true. Unfortunately, a lot of the sadder things came true. But so picking one of them that we touched upon last year, but that we definitely saw become a significant trend, and I do believe this is a trend that will expand in 2025, is schools’ reaction reaction to the use of generative AI in the essay writing process and issues to combat it. Combating it primarily through the usage of, say, video essays or giving people, say, an extra video that they have to create or an analysis they have to create after they’ve been invited to interview. Off the top of my head, one top school that comes to mind is Sloan, MIT Sloan has always had, or not always, but for several years, has had this 60-second pre-prepared video where you introduce yourself. But now this year, they also introduced an additional spontaneous video. I think not simply videos that can be pre-prepared and edited and edited ad nauseam, but these spontaneous, these CuraTalent type platform videos where you don’t know in advance exactly what you’re getting, I think there will be more and more use of those going forward.

[00:02:15.950] – Maria

I would not be surprised if we see more schools adopting it and the schools that already have it, perhaps making it a larger component of the application, say maybe three or five questions instead of just one.

[00:02:27.040] – John

Totally agree. I think Caroline does, too, based on her recent article, Looking Ahead, Poets and Quants. Caroline?

[00:02:35.950] – Caroline

Yeah, I think those video questions are really useful for the schools, and often they’re quite short, right? So they’re often just one or two minutes recording. And what I’ve heard from the admissions teams at the schools is that they can glean quite a lot from that short little recording. And so in terms of evaluating a candidate and how much time they have to spend wading through lots of material, skills is actually quite efficient for them in gathering input. And yes, it’s something that the candidates can’t game in the system. And that’s also becoming more common at the undergraduate level as well. More schools are introducing video questions at the undergraduate level, probably partly, again, they’re concerned about candidates using AI for their essays, but also as an alternative to interviews. Of course, face-to-face interviews are very, very time consuming, and it’s a lot of work to organize, even if you have alumni volunteers doing it. They are a limited capacity, limited resource as well. Those video questions that Maria mentioned can be a great alternative to face-to-face or Zoom videos as well, interviews. So I think that’s going to be an ongoing trend that we will continue to see this year.

[00:04:01.800] – Caroline

Something that we’ve talked about recently was the recruitment statistics for schools. So a job placement, the stats coming out of the… Even the very top schools this past season haven’t been fantastic for the class of 2024. But I think that that’s probably a low watermark in the cycle. And as we’ve discussed, it is always cyclical, right? And I think that the market will pick up for graduates coming out in 2025. So I think a number of firms had over-recruited for some years and had made some layoffs. And I think they’ve made those adjustments now, and they’ll be looking to bring in a new batch of talent. So I think that firms like the tech firms and finance, I think that they will be recruiting greater numbers in 2025 than in 2024.

[00:04:58.180] – John

Yeah, totally agree. And I think AI and all of its implications for business is going to result in a significant upturn in consulting business. And the consulting firms, which obviously routinely grab the most MBA applicants, at least the top MBA applicants, are going to be very hungry for new talent that is knowledgeable about AI and its usage. The current crop of MBAs is the beneficiary of a lot of reform in curricula in and around generative AI. So I think that that’s going to be a big change this coming recruitment season. I’ve already heard from different employment people saying they’re seeing the early signs of that in terms of internships, signups, visits back to campus for the wine and cheese events to introduce themselves to MBA students. The other thing I think this year, which is very top of mind, is what will the Trump administration do? And there’s increasing anxiety among international students and applicants over everything from the F1 student visa to H1B work visas to OPT, optional practical training, which, of course, allows an international student in a STEM job to have three years of full-time employment in the US, and therefore, three shots at the lottery for an H1B visa.

[00:06:41.170] – John

I’m going to predict that despite all the concerns and all the worries and whatever effect the uncertainty has on the ROI for international candidates, that this is going to be much ado about nothing. I think it’s very hard to change. You’ve got dissenting voices all over the place. You’ve got Elon Musk yelling and arguing about H-1B visas and that the administration shouldn’t change them. Of course, you have Steve Banon now at war with Elon Musk, so who knows what’s going to happen there. But I don’t think they’re going to disturb the H-1B visa program. I don’t think they’re going to disturb the F-1 student visa program. I really very much doubt that they could eliminate OPT. In part because these are highly skilled people. The United States needs these folks. And even Trump has been issuing contradictory statements. At one point, he actually said that anyone who comes to the country and gets a graduate degree should be given an automatic H-1B visa, never mind having to apply for it. So I think that all the concerns will basically evaporate. There may be some initial tricky things like bans from certain countries. He imposed a ban, mainly on Muslim countries last time, and that included Nigeria, which is a new hotspot for MBA recruitment.

[00:08:13.110] – John

So we may see that. But in general, if you’re from India or China or any other African country other than Nigeria, I don’t think you need to worry all that much about restrictions on either getting in here and being a student or getting employment if you graduate with a STEM-designated degree. Caroline, you agree? You’re an internationalist. What do you think?

[00:08:38.940] – Caroline

Well, I think that would be sensible, but I think the one thing about Trump is predictable is that it’s unpredictable. So, who knows? I suspect that they will probably make more of a fanfare of going after illegal immigrants and deporting some of those people rather than targeting visas for people who are coming in for study and who have great degrees and looking to stay in the country. Also not recognizing the fact that much of the economy relies on those illegal immigrants. So we will see how that plays out and what impact that has. But I would think that probably that will be a bigger focus for the Trump administration. But who knows?

[00:09:24.190] – John

The other related issue is that some students felt unwelcome last time because of only anti-immigration rhetoric. And I would say the support and encouragement of racist and misogynist attitudes in the last administration, which led to the feeling that many internationals were unwelcome in the United States. And I just want to… For people who don’t know the United States, I want to let you know that every university campus, by and large, is very welcoming, very accepting, very diverse, and very inclusive, and that even if in some parts of the country, Trump is able to whip up some anti-immigrant fervor, you’re unlikely to encounter it in a top business school in the United States. The business call is value diversity, whether it’s geographic or racial or gender. They’re struggling to achieve more of it. People who come here are very much welcomed and included as if they were born here. I want to dispel this myth of this unwelcoming attitude in America because you have Trump will be in office. You’re not going to see much of that in a great university campus. Maria, what’s your next big prediction for the year?

[00:11:02.670] – Maria

I regret that this is one of my predictions, but one of my predictions is RIPESG. I’m a little concerned that we’ve seen even in the past few weeks since the election, major corporations are not simply scaling back, especially their DEI efforts. Maybe it should be RIPESG, DEI, Alphabetsoup, ABC, 1, 2, 3. But I do think that it’s one I don’t think if some of these companies started scaling back some of these efforts, but we’ve actually seen reports of companies eliminating these departments entirely when it comes to diversity and inclusion. I do believe that for sustainability as well, if a company’s heart has never truly been in the green/ecofriendly sustainability route, now I think there’s a feeling of, we don’t have to pretend anymore that we care about Mother Earth. Thank goodness. I do think that a lot of these initiatives initiatives are going to be scaled back. I do think that these initiatives are still important. We still need a planet to live on. There is still evidence that diverse groups do tend to outperform homogenous groups. It’s similar to portfolio management theory when you’ve got your retirement funds and you’re like, Oh, so how much should be in stocks and how much should be in bonds?

[00:12:23.410] – Maria

The usual advice is you want to be well diversified. Sometimes it’s more trendy to say that than at other times, but the reality is that the diversification is always a good thing, even when it’s not perhaps the most trendy thing that the pundits on the networks are talking about. I feel the same way about diversity and inclusion efforts in corporate America. I do think, though, I do think that it’s still important. It’s still part of a way to generate healthy ideas and strong returns. However, I do think that a lot of the efforts that the schools have been making to perhaps, for example, have a diversity and inclusion made or a lot of formal coursework around some of these topics. At least in the US, I do think this will start to not go away. It won’t go away, but I do think that it will be less of a focus, which, by the way, I do also think provides an excellent opportunity for the European programs to highlight that on their marketing as a point of diversification, I should say. Like, hey, these things, whether or not they’re trendy or not, they’re still actually truly important.

[00:13:30.290] – Maria

If you want to learn about how to incorporate these principles into your business going forward, come and get your MBA in Europe where we are going to be teaching you about these things because we are still taking them more seriously. I hope that I hope I’m wrong on this one, by the way. I hope that this position is wrong.

[00:13:48.560] – John

I think you are right. I buy into that, given this administration. But here’s what I would say to that. The companies that will likely abandon ESG efforts or diminish them are the companies you I probably didn’t want to go work for in the first place because truly progressive companies know that this is here to stay. It’s important. It’s important to the customers, it’s important to the environment, and it’s important to a new generation of people who are very much concerned about sustainability and equality. I think those companies are likely to preserve and understand that this is a temporary setback due to the election of an administration, and it’s only temporary, and that there will inevitably be a backlash against this administration and its policies. I think that really progressive companies will retain their interest and focus and attention on these issues. It’s the greenwashers, the greenwashers that are going to immediately abandon them and say goodbye. Of course, the brown nosers. We’ve a bunch of these folks out there. I’ll put up right out there, Metta, Mark Zuckerberg. He’s one of the biggest brown noses out there, along with Elon Musk and a bunch of these other tech pros, all of which will get their comeuppance, I guarantee you.

[00:15:15.130] – John

They will all get it. It’s just in due time. But that’s not a business education story. That’s a whole other story. But it’s going to happen. I guarantee it. Caroline?

[00:15:25.480] – Caroline

Yeah, I agree. I think there will be some differentiation in companies that where some of them will stick with their principles and their values, and some of them who are throwing them out the window because Maria said that it was always a bit half-hearted in any case. And so I think there’s going to be more of a divergence. And I think Apple came out and said that they are sticking with their DEI policies. So hopefully, some of the recruiters will take the longer term perspective. And also, it’s something that we see that candidates really care about. I don’t think that that is changing. I mean, the young people that we work with who are applying to business school, so many of them care very deeply about these values and want to have a positive impact on the world. And that’s a big driver for them in going to business school. So that also gives me hope that that is still a key value for the younger generation, for so many of the people that are heading off to these business schools. So I think that schools will have to try to find a line, but I think the student interest is still there.

[00:16:37.190] – John

Yeah. And what about the point that if you’re interested in sustainability, you’re better off at a European school because clearly the European schools are leaders in this area.

[00:16:48.980] – Caroline

Yeah. I mean, so INSEAD has really completely overhauled their curriculum and embedded sustainability throughout. And it’s key to the approach to other business schools like Oxford as well. But you also do have some of the US schools. So we’ve talked in the past about Ross and how they have embedded sustainability, and that’s been a key area for them for many years. I think that in Europe, sustainability will just continue to be more mainstream, and I think it has been, in any case, more mainstream, even under the Biden administration. I think sustainability and environmental concerns have been more mainstream for many years in Europe than they have in the US. I think that will just continue. There’ll be a bit more of a divergence for the next four years.

[00:17:41.720] – John

What about application volume to full-time MBA programs? There was a bounce back this past year. Do we expect that to be sustained? Do we expect a leveling off? Do we expect a decline? Maria?

[00:17:56.760] – Maria

I think between the less than stellar There are jobs reports that came out or that are coming out for the class of 2024, combined with trepidation around immigration policy, combined with trepidation around, well, will things like tariffs ultimately provide a, perhaps temporary, but a diminishment in the overall US economy. It’s argumental. One could say long-term, should we love them or hate them? I think even people who support tariffs acknowledge, at least one pundit I was listening to on CNBC the other day, would acknowledge that he’s pro-tariff, but even he said, Yeah, it makes things really painful in the short term. I suspect if I had to choose, I would think maybe applications might go down, but you never know. I mean, some other… If Trump comes out and says, If you study in the US and get a graduate degree, you get an automatic H-1B, the floodgates are going to open because then the cost-benefit analysis becomes a It’s a go-brainer. Then I do think that you will see an enormous increase. It all depends on which way the wind is blowing and which policies actually get implemented versus not. But if we take anti-immigrants or anti international sentiment and some of the other factors I mentioned, I think they might be down.

[00:19:22.380] – Maria

I do think there’s an absolute concern. I was talking to someone who in round one got into Carnegie Mellon Tepper, which, as you know, is an amazing program in the Carnegie Mellon Umbrella University as one of the leaders in AI and computer science. I think really a rising star. But they also got into a M7 type of school, and they were debating with me. I was like, Look, normally, I would say, Pick the M7 school, go with the higher quality if that’s what you’re going for. But this time I was like, Honestly, if you look at the recruiting, and I actually to someone who had made a similar decision a few years ago, a client of mine who had made a similar decision a few years ago, and that client said, Look, in any other year prior to 2024, I would have said, Hands down, take out the extra debt, go to that top five school or whatever, and just take the debt and go with it. But he said, Look, the recruiting environment in tech and so many other places is just so uncertain right now that I think if I were Five years ago, I made the decision I made, and I stand by it, but if I were making that decision today, I think I would take the scholarship at the- At Carnegie Mellon.

[00:20:38.750] – Maria

At Carnegie Mellon, just because it is- Over an M7. Yeah.

[00:20:42.050] – John

Where you pay full freight.

[00:20:43.440] – Maria

Full freight, essentially full freight. I think that these more challenging, if I were to be more diplomatic about it, which is hard for me to do, but these more challenging recruitment numbers, it does start to bring the costs of the program into a much sharper focus than might have been in the past. If those things continue and if the ROI just isn’t an obvious slam dunk argument, then I think things will go down. However, H-1B is for everyone. Look out. It’s going to be an avalanche.

[00:21:17.520] – John

Caroline, putting your fingers into the wind. Which way is a wind blowing for you on this?

[00:21:23.150] – Caroline

Yeah, well, who knows? But maybe a little bit more optimistic than Maria. I feel like maybe applications will be steady this year. My best guess is we won’t see any big upswing or any big downturn. So my best guess is probably numbers not unsimilar to last year.

[00:21:42.570] – John

Right. But flat, right?

[00:21:44.250] – Caroline

Yes. Yeah.

[00:21:45.850] – John

I think, yeah, I don’t see another increase. I think both of you are right. It’s going to be flat or slightly down, and it could be more than slightly down, depending on what the Trump administration does early on, which, of course, you’ve already heard, I’m predicting they’ll do nothing because they have so many other fights that they’re going to be imbroiled and embedded in in the way that’s going to drag them down. The truth is, the majorities in the House and the Senate are so slim and their party is so dysfunctional that I don’t think you’re going to be able to ram very much through. That doesn’t mean that Trump himself, through executive orders, won’t create a good deal of havoc. I’m sure that is a certainty. But hopefully the havoc won’t involve hurting what is one of the jewels of America, it’s higher education system for sure. I also think in this coming year, we’re going to see continued interest in climate change and sustainability. The fires in LA, as tragic as they have been, I think are going to reignite and major, major concern and change a lot of points of view on the dangers of climate change.

[00:23:08.680] – John

I think, if anything, you’re going to see US schools double down on sustainability and create more degrees in this area, probably joint degrees with their Environmental Studies departments and colleges at the universities. I think this is going to become an even bigger part of the business education landscape than it already has been in the past five years. The other thing is, sadly, there’s no shortage of these natural disasters that are popping up everywhere. Whether there are floods, hurricanes, tornado, wildfires, the world seems filled with disasters, and much of it can be traced to our inability to do anything about the climate and take the measures that are needed to diminish the effects of fossil fuels. You agree with that, Maria?

[00:24:13.700] – Maria

Like I said, I hope you’re right. I hope I’m wrong about the ESG stuff. Look, I’m sitting in one of the cities that’s on fire. I live in Los Angeles. Part of why many of us moved to California in in the first place is because we love the politics here of diversity inclusion, and we love that it is such a sustainable place, and that this is the leader for the nation of sometimes the most cutting-edge regulations around things like fuel economy for vehicles and pollution, curtailing pollution, et cetera. Those of us who live in California are already, many of us, are already on the side of sustainability, and then seeing firsthand I could see the smoke last week billowing from the windows of the We work where I work across town. I hope you’re right. I’ll be the first to bring up my pompoms and cheerleaders if it’s true.

[00:25:15.870] – John

Do we have any more predictions? Caroline, I think there are a couple more in your essay online.

[00:25:21.880] – Caroline

Well, so this year we saw some more programs shifting to shorter formats or hybrid formats, and I think that will be an ongoing growing trend, especially among the mid-tier programs. So I think for people who want to invest the time, effort, and finances in a full-time two-year program, if they’re going to do that, it’s going to be at one of the top schools, and otherwise they may be more tempted to take a hybrid program or an online program or a shorter program. So there are great options now out there for part-time MBA MBAs, wonderful formats for hybrid MBAs. Online MBAs have really grown and proven themselves. So I think that it will be harder for some of the mid-tier schools to sustain full-time two-year programs.

[00:26:17.180] – John

Yeah, there’s going to be a lot more creativity focused on delivery methods. I think Indiana Kelly this past year did their new Flex MBA, which basically allows a student enter their in-person MBA program full-time in the first year and then take all of the second-year courses online or decide, guess what, to just stay and do it all in-person. But that flexibility, I think we’re going to see a lot more of in part because of the cost. Obviously, if you can do the second piece online, you’d have the benefit of a full-time in-person program in the first year when it’s most intense and real strong bonds are formed. Then you don’t lose your opportunity cost in the second because you can become fully employed and earn your degree on the second year. Probably MBA employers would give you credit for that. I don’t think they would discount the fact that when they hire you, you don’t have an MBA, they know you’re in the program. I think they would reward you for it and they would pay you and give you a position that they would have done after the completion of an MBA program. I think we’re going to see more tinkering with delivery methods.

[00:27:31.820] – John

More schools are going to go for stackable degrees, which will allow you to earn credit through these certificates of three courses or even a single course, and then apply it to the degree if you decide to move on and do the degree. I want to see more of that because one of the big stories in business education in the past 10 years is a great flexibility schools have demonstrated in allowing people to many different options to take a degree, whether it be an MBA or a special team master’s degree in business. No doubt we will see more of that. A lot of innovation there in the executive MBA field, in fact, where the old standard, every other weekend, you show up on Friday, you stay Friday night, you stay Saturday, Sunday morning, you leave. That is almost a rare thing today because of the creativity involved in changing that format in many different ways including with online, including with week-long immersions and things like that. I think we’ll just see more and more and more of it. Which leads me to this question. We have said the full-time MBA program is a mature product. Many schools have discontinued it.

[00:28:49.570] – John

Enrollments at many other schools are down. Many schools see it as a lost leader. They’re not making money on it. They actually lose money on their full-time MBA programs, and they keep them open largely because of US news and the ranking that they think. They get a US news ranking, it cast a positive glow over all their programs, so they’re willing to actually subsidize the full-time MBA program and take in small cohorts to get that ranking. Do we see any turnaround in the full-time MBA market? Do we assume that it’s going to stay flat or that it will continue to decline? Caroline?

[00:29:29.960] – Caroline

Well, I think that it will continue to be strong for the top schools. I don’t see any upcoming decline in interest to go to one of the top 2025 programs. But I think at that mid-tier level, that’s going to be more challenging. I think either they will have to make that commitment, as you said, John, to take it as a loss leader or reconsider the format.

[00:29:56.440] – John

If you’re eating Ben and Jerry’s ice cream, the premium ice cream, you’re But if you go for the generic Safeway ice cream, you might be in trouble if you’re a business educator. Upscale always, not always, but oftentimes is more resistant to downward pressure because obviously there are a lot of benefits to being upscale, prestige, a status item that opens doors that may be other schools because of their brands cannot. Maria, what are you I agree with Caroline.

[00:30:31.790] – Maria

I think the term would be price in elasticity. It means that- You did learn something at Harvard, didn’t you? I actually learned that in undergrad. Crops to Econ, whatever. Whatever it was. But yeah, this idea, the luxury product is always able to command a premium in the market. I think that we can anticipate that that will not change. However, I do think that at the lower levels, if a school is unable to show that value for money, that ROI, that, yes, it totally is worth it for you to come to our two-year in-person program because here’s what’s waiting for you on the other side. If they can’t show that, then I do think that there’s going to be perhaps some more schools in those lower tiers having to close. If I were those schools, I think one thing that maybe they could do, I’m sure they’re doing this already, but really lean on their alumni community to hire the graduates into compelling and interesting and well-paid positions and say to the graduates, Look, even though you graduated 15, 20, 30 years ago, we all suffer. If our school closes down, you worked so hard to get this degree and to be part of this community.

[00:31:47.840] – Maria

But if the school closes down, that cachet that you have had will now also disappear. It’s actually in every one of the community’s best interests for the recent graduates to do well. This isn’t just a, Well, It’s the young kids problem, and I already got my… I’m on my career, so no worries. If I were an MBA program that is, especially one that is struggling, I would really rally the troops in the alumni community and point out to them that, what is it? If the opposite of a rising tide lifts all boats, a sinking tide sinks all boats, a lower tide sinks all boats. Anyway, I would point that out to them and maybe try to motivate them to open up their companies and their pocketbooks and their networks so that that ROI does continue as strong as it has been for decades.

[00:32:34.910] – John

To spend more money on alumni relations and making sure you know where your alumni are, you’re tracking them, they feel embraced by you, they feel welcome, they want to contribute They want to help your current students and graduates. I think you’re right there. That becomes an increasingly important priority for a business school dean to invest more money in alumni relations. I am shocked at some fairly good schools that do a poor job tracking where their alumni are and reaching out to them and enlisting them in helping the school one way or the another. Well, there you have it. That’s 2025 in a nutshell by my two experts who know all and maybe a few for me. Hey, for all of you out there, I hope 2025 is a good, safe, healthy, and prosperous year for you. One One thing that should come through loud and clear is that we are all unabashed supporters of business education. We believe in it. We believe in the ROI attached to it. Whether it’s an MBA, an executive MBA, especially Master’s in business analytics or AI today or sustainability, we think these things have great value and will serve you well.

[00:33:54.360] – John

I hope you get that message through all of our predictions for this year. Hey, thanks for listening. This is John Byrne with Poets and Quants.

2025 Predictions For Business Education
Maria |
January 18, 2025

[00:00:00] John Byrne: Well hello everyone, this is John Byrne with Poets and Quants, welcome to Business Casual, our weekly podcast with my co-hosts Maria Wich-Vila and Caroline Diarte Edwards. Today we have a special guest, Heidi Hillis from Fortuna Admissions. She is based in Australia, is a senior expert coach for Fortuna, and has three degrees, all from Stanford, a BA in English literature, that’s my degree, an MA in Russian studies, and an MBA from the Graduate School of Business. And we have Heidi here to discuss some really fascinating research. Here’s what Fortuna did. They dug into the last Two class profiles of the Stanford Graduate School of Business.

That’s the class of ‘23 and the class of ‘24. They looked up all these folks on LinkedIn to identify a little bit more about their backgrounds, including their former employers and their places of undergraduate education to come up with an incredible analysis. Heidi, welcome.

[00:00:46] Heidi Hillis: Thank you. I’m glad to be here.

[00:00:48] John Byrne: Heidi, what is, what are the big takeaways from your deep dive discovery?

[00:00:54] Heidi Hillis: It’s hard to know even where to start. I think there’s a quite a few interesting kind of trends that we’ve seen that have taken place over the years. We were mentioning before the call that traditionally there hadn’t been, 10 years ago, if you’d looked, you wouldn’t have seen so many tech companies represented, but now there’s a big presence of tech companies who are feeding a lot of these MBA programs in Stanford in particular.

I think that the thing that was really interesting was, looking, not just at where the companies that were feeding the students, the applicants to Stanford. When they were working there, when they were applying, but actually the paths that they took prior to their current job.

So how many people were working, if you look at McKinsey, for example, or Bain and BCG, those are obviously companies that feed a lot of applicants to the program, but we found 20%, which seemed to be normal of, the class came from consulting, but if you actually look into the numbers in their background, You would see that actually 37 percent of these two classes had worked at McKinsey sometime prior, or actually in consulting, so it was, it’s The kind of the patterns that are behind, what you would normally see in terms of what Stanford tells us.

So you get a sense of the paths that people have taken. And so that’s something that was really interesting to see.

[00:02:16] John Byrne: Absolutely. And of course, this is this analysis goes so far beyond what any applicant would learn by simply looking at the class profile that the school up because, this level of detail is never available to people.

[00:02:33] Heidi Hillis: No, and yeah, for example, you could see that, Stanford will say that they have around, each year around 50 percent of applicants are international, which is a great statistic and gives you lots of hope if you are an international student. But when you dig into the numbers, you actually understand that.

75 percent of the people who get into Stanford actually went to a U. S. University. So even if you’re international, it does have does seem to have kind of an advantage of having been educated in the U. S. That seems to be something that they look for. However, I think. The concentration of universities in the U.

S. that are feeding to Stanford is something also that, if you’re looking at it, you might find a little bit dis, disconcerting. There’s a few programs that are really, obviously the top. Programs as you would expect places like Harvard, Stanford, Yale, the Ivies but if you look at the international universities very diverse from all over the world, really lots of people from different places, which is also really interesting.

[00:03:38] John Byrne: Yeah I tell you, one of the things that struck me in the data is how consistent it is. 10 years ago, we did the same exercise at Stanford and a bunch of other. Schools from Harvard and Dartmouth and Columbia and talk and a few others and back 10 years ago, we found that 25. 2 percent of the class of 2013 were from Ivy League colleges.

And the Ivy League 8 schools, not including Stanford. And if you included Stanford, it would have been 32. 6%. So now, let’s move forward to your data. And in 23, 30. 7 percent went to Ivy League schools, even above the 25. 2. And in 24, 27. 9 percent went to Ivy League schools. So it looks like Stanford has gotten even a little bit more elitist than it was.

Yeah,

[00:04:41] Heidi Hillis: It’s, it is it’s what the data says, right? Obviously, this is a sample. We have 80 percent of the two classes. So we don’t know where those other people went. And that might skew the data a little bit in another direction. But it is, if you look at there’s 15 schools, that include the Ivy’s and then you have UC Berkeley and obviously Stanford that really are contributing, 49 percent of the class of 23, 47. 3 percent of the class of 24. So that is a pretty heavy concentration and But, if you actually look into the data, you see a lot of people also, each of these is actually an individual story.

You see a lot of people who come from other schools as well. So it’s not like you have to give up hope if you come from a different school. I see a lot of individual stories that, from the whole range of U. S. schools that really are feeding into Stanford. So I think what the data doesn’t also tell you, unfortunately, is how many of these Of people from these backgrounds are actually applying.

So

[00:05:39] John Byrne: good point.

[00:05:40] Heidi Hillis: It’s it’s hard to know. And sometimes I think people this is. A path that a lot of people who go to these schools plan to take from the very beginning. So I would see, it would be interesting to know that I don’t know that we will ever find that out. But, um, that’s something to keep in mind as well.

[00:05:56] John Byrne: Yeah. And that’s a fair point. Because how reflective are these results of the applicant pool reflective of an elitist attitude probably a combination of if I had to guess, but, it is what it is, and these institutions obviously are great filters, so you come from McKinsey, Bain, BCG, and you go to Harvard or Stanford or Penn, and you pass through a fine filter, and it makes you less of a admissions risk than if you went to, frankly, the University of Kentucky and worked for a company that no one knows of.

That’s just the reality of elite MBA admissions, right?

[00:06:40] Heidi Hillis: Yeah. And so you will see that the people who are not going, you’ll see a lot of the people who you would, the profiles that you would expect, the Harvard undergrad that then goes to Goldman that then was working at a PE firm.

That’s a really typical profile that you’ll see. But you’ll also see some really, unique and interesting ones, which I think, Okay. Helps you understand that if you don’t have that path, you also have a real chance at these schools, and maybe even more of a chance, again, not knowing, how many of those Goldman P.

E. Harvard grads are applying. So I’m thinking of the guy that I saw who he went to UPenn undergrad, studied engineering, started out a kind of pretty typical path working in private equity, but then made a big pivot to work for go to Poland where he was working in a real estate investment firm and the head coach of the Polish lacrosse team.

So you have really interesting profiles like that, that you can see that. aren’t necessarily taking that typical path. And sometimes that really does help you stand out.

[00:07:42] John Byrne: True. Maria, what surprised you most about the data?

[00:07:48] Maria Wich-Vila: Wow. I think we already covered, the, one of the biggest ones was the number, the percentage of people who would had some sort of either their undergraduate or graduate education within the United States.

Intuitively, I had felt that was true. And sometimes when I try to, give some honest, tough love to applicants from certain countries, and they’ll say, oh, but Maria, I think you’re being a little too pessimistic. After all, X percent of the applicants at these schools are international, and Y percent are from a certain geography internationally.

I’ll say yes, but that doesn’t mean that they’re all Solely from that area. A lot of them are, do have significant international educational experiences. I think another, speaking of the international piece the percentage of people who had significant international work experience as well was something else that really jumped out at me.

Because it would signal to me that Stanford really does value this global perspective both within probably its domestic applicants and also its international applicants. So I thought that was also a really interesting piece of data that jumped out at me.

[00:08:52] John Byrne: Now remind me what percentage was that?

[00:08:56] Heidi Hillis: People who are international

[00:08:58] John Byrne: who have had international work experience.

[00:09:01] Heidi Hillis: I think it was 30%.

[00:09:02] Caroline Diarte Edwards: Yeah. Yeah. Yeah, it’s pretty

[00:09:04] John Byrne: impressive.

[00:09:04] Caroline Diarte Edwards: 30%, which I was thrilled to see. As well as coming from in Seattle and Europe. Obviously the international schools put a heavy emphasis on international experience and I hadn’t fully appreciated that. A school like Stanford would also.

really value that to the same extent. And it’s great to see that candidates are making the effort to get outside of the U. S. and get international experience because I think you gain so much from that exposure. And you bring more to the classroom if you’ve got that experience. I know that both Maria and Heidi.

I’ve worked outside of the home countries as well. Pre MBA and I think that you just have so much more to contribute to the whole experience. And it was great to see that 30%.

[00:09:50] John Byrne: What else struck you, Caroline?

[00:09:53] Caroline Diarte Edwards: We talked about the concentration of academic institutions, and I was also surprised about the concentration in employers.

So while there is a very long list of employers where the students have worked pre MBA when you dig into the career paths that they’ve taken there is some interesting concentration. Heidi had noted that the reports that There are 26 companies that account for nearly one third of the class in terms of where they were working right before Stanford.

But when you look at their whole career history, those same 26 companies represent over 60 percent of the class. So that is, yeah, that’s quite extraordinary that so many of the class have experience of working at quite a short list of companies.

[00:10:46] Heidi Hillis: I think that’s reflective of, if you really think about it, you have a lot of these companies.

You’re talking about the Goldmans and the Morgan Stanley and McKinsey that have really large programs that recruit out of undergrad that are really training grounds for. A lot of people that then on to do, work in industry or go on to work for in finance in particular, a lot of people starting out at some of these bulge bracket banks and then going into.

Private equity or smaller firms. So the diversity within finance in terms of where they were working prior to MBA is quite large compared to consulting because there just aren’t as many consulting firms, but a lot of people in financing, a lot of different firms, but they, a lot of them really do start out in these training programs, these analyst programs that are so big and popular.

[00:11:34] John Byrne: Yeah, true. And looking back, I did this exercise as well. The feeder companies to Stanford 10 years ago in the class of 2023, 22. 8 percent from McKinsey, Bain, BCG, and your data, 22. 5 percent work there. Incredible consistency over a 10 year period. When you look at the top six employers 10 years ago, they were McKinsey, BCG, Bain, Goldman, Morgan Stanley, and JP.

Morgan Chase. They accounted alone for 34 percent of all the students in the class of 20, 2013 at Stanford. In your data for 23 and 24 they account for 29. 8%, just a few percentage points less. So remarkable consistency. And I think you’re right, Heidi, this is a function of the fact that these firms bring in a lot of people who are analysts and actually expect them after 3 to 5 years to go to a top MBA school.

So there’s a good number of them in the applicant pool to choose from and let’s face it, they’re terrific candidates.

[00:12:46] Heidi Hillis: Yeah. I think another pool of really terrific candidates that you see, and I don’t know what the 2013 data was saying, but is the US military, which is really, I think, again, something that I felt having worked with lots of military candidates myself, understand that, Yeah, intuitively, I would have expected, but to see it in the data is actually really interesting.

You just see Stanford in particular, I think, is really looking for leadership potential, and it’s so hard to show that as an analyst, as a consultant, but as in the military, these people have such incredible leadership experience that it really helps them to stand out.

[00:13:23] John Byrne: Yeah. And let’s tell people what the data shows.

How many out of us military academies,

[00:13:28] Heidi Hillis: In all in total, we had, 20 over the two years. So that’s in the two classes that we found. So that’s, a pretty large number. And they come from all the different academies, right? So you’ll find them from different, not academies, in the army, navy and the marines.

So you’ll see that. And you also see quite a few, in the data we’ll, we see a lot from the Israeli military as well, but that’s actually a little bit difficult to because every Israeli does go into the military. So it’s they have that in their background. Any Israeli candidate would have Israeli military background as well, but again, that’s.

Place that people can really highlight their leadership. So you had eight people from who had been, who were Israeli and obviously had military experience where they were able to demonstrate significant impact and leadership prior to MBA.

[00:14:18] John Byrne: Yeah. In fact, 10 years ago, roughly 2%. of the class went to either West Point or the U.

S. Naval Academy. Good number of people actually from the military. Maria, any other observations?

[00:14:34] Maria Wich-Vila: Yeah, I was also surprised at the fact that within those top employers And when we look at the tech companies, it was Google and Facebook and Meta with a pretty large showing. Google was actually the fourth largest employer after the MBBs and, but then, I was expecting there to be an equal distribution amongst those famous large cap technology companies.

So I, I would have expected even representation amongst Google, Meta, Microsoft, Apple, Nvidia, Amazon, et cetera. And yet. Apple and Amazon only had one or two people each versus Google at 25. So I thought that was really fascinating and it makes me wonder if perhaps it’s a function of maybe Google and Meta might give their younger talent more opportunities to lead impactful projects, perhaps.

I’m just guessing here, but maybe Apple and Amazon perhaps are more hierarchical. And maybe don’t give their younger talent so many opportunities, but I was really surprised by that. I would have expected a much more even distribution amongst the those famous those famous tech companies.

[00:15:40] John Byrne: Yeah. You’re right. And I crunched the numbers on the percentages and Google took three and a half percent of the two classes and that’s better than Goldman, Morgan Stanley, JP Morgan Chase. Facebook had 2. 7 percent and Microsoft at 1. 5, and I was shocked at Amazon because, Amazon is widely known as the largest single recruiter of MBAs in the past five years.

At one point, they were recruiting a thousand MBAs a year, but in, in one sense, maybe Amazon quite doesn’t really have the prestige. For Stanford MBAs who might rather work elsewhere, I think that might be is, you look at the employment reports at a lot of the other schools and Amazon is number one at a number of schools and very low percentage of people from Amazon going to Stanford.

We don’t know, of course, how many. Leaving Stanford and going back to Amazon, but it can’t be that many.

[00:16:41] Heidi Hillis: I wonder if there’s something about just a proximity effect here. You have the plate, like the meta and Google just being so close to Stanford, maybe it just, attracts more people applying because they.

They’re almost on campus and maybe, just being Amazon all over the world and different places could be not attracting as many. I don’t know.

[00:17:03] John Byrne: Yeah, true. The other thing, the analysis shows, and this is what you also gather from the more public class profile is really the remarkable diversity of talent that a school like Stanford can attract year after year.

It is, it blows you away, really. The quality and the diversity of people despite the concentration of undergraduate degree holders or company employers, it’s it’s really mind boggling, isn’t it?

[00:17:33] Heidi Hillis: Yeah, they come from everywhere and really interesting paths and even the people I think that, have those kind of typical paths, you see a lot of diversity within them as well.

So I think, even if you’re coming from a Goldman or a McKinsey having lived in another country or gone to done a fellowship abroad or running a non profit on the side. These things are actually what helped them to stand out. But you do see some really interesting, I think, profiles, too, of people who’ve just done, you get a sense of what it would be like to be in the Stanford classroom.

People from really unique and different backgrounds. People who come from all different countries and lawyers, doctors people who have run, nonprofits in developing countries people running large programs for places like Heineken or Amazon too. But, it’s a real diversity of backgrounds.

[00:18:27] John Byrne: Now, Heidi, I wonder if one is an applicant. Is this discouraging to read and here’s why if I’m not from Harvard, Stanford, Penn, Columbia, Brown, Cornell, Dartmouth, and if I didn’t work for McKinsey, Bain, BCG, Goldman, Google am I at a disadvantage and should I even try? Some people look at the data and come away with that conclusion.

[00:18:52] Heidi Hillis: I think it’s a reality check for a lot of people. I think it’s just, it’s really, it just helps people understand, what it, the difficulty of this, why it’s so competitive, but I think that there is, again, behind the kind of the percentages, you do look at these individual profiles and I would get, I would actually take a lot of hope from it if I were looking, as an applicant, because especially if you are.

Maybe a little bit more of a big fish or small fish in a bigger pond or big fish in a smaller pond you go to Rice or you go to Purdue or, and you do really well, those are the people who, they’re definitely looking for that diversity of background as well as the international.

I think that’s really neat. think that, instead of looking at the data and saying, why not, why I shouldn’t even apply, it’s why not me look at these other profiles of people who have taken really unique paths that that do get in. So I think it is actually a Kind of a mix of both, it is a reality check for a lot of people, but it’s actually, there is so much diversity in the data as well.

I think also one thing that we haven’t really covered is about is just the prevalence of social impact in, that’s really taken hold of the class. I don’t, again, going back to your 2013 analysis, I’m not sure how easy it was to tell that, but a lot of you can see reflected in the both the types of organizations people are working for, but also their titles and the kinds of work that they’re doing that that there’s a huge 40 percent of the class of the two classes had some kind of social impact in their background.

Whether that’s, running their own nonprofit on the side or volunteering or. Running trans transformational kind of programs within companies that are, either in finance or consulting or in industry. That’s a big trend. I think that people can take heart from as well.

So if you’re working if you feel like you’re in an organization where you’re not getting the leadership that you. can use to highlight your potential for Stanford, that’s definitely a place you can go is working for in volunteer capacity for a non profit or on the board of a of some kind of foundation.

Those are the kinds of places that you can highlight your potential

[00:21:00] John Byrne: true. And I know we have a overrepresented part of every applicant pool at an elite business school are software engineers from India. And I wonder in your analysis, how many of them did you find from like the IITs?

[00:21:18] Heidi Hillis: That’s a good question. The IITs, it was again, it was one of these you have about 50 percent of classes internet, so 25 percent of the class. was educated outside of the US. The IITs are going to be up there. Let’s see from India, 2. 1 percent of the class came from India. So probably, I don’t know offhand exactly how many of those were IITs, but

[00:21:43] John Byrne: I’ve had a lot of them.

[00:21:45] Heidi Hillis: Yeah, probably a lot of them. Although I think, that’s the other thing is that people who come, to work with me from India, they feel like if they haven’t gone to IIT, then that’s going to be a disadvantage. But I think, you’ll find that there are, there’s representation of other universities as well.

Definitely.

[00:22:00] Caroline Diarte Edwards: Yeah, I was just looking at the list of undergrad institutions. And for example, you’ve got Osmania University from Hyderabad. So it is not, it’s not all IIT. Okay.

[00:22:12] John Byrne: Yeah, exactly. And Caroline, 1 of the things about the institutions that are really represented here and that I don’t really see unless I missed it.

I didn’t see a Cambridge or an Oxford. Two of the best five universities in the world. And I wonder if that’s just a function of fewer people in the applicant pool or what? What do you think that could be about?

[00:22:36] Caroline Diarte Edwards: I had a look through the uk Institutions and you have got cambridge in there.

I think I also noticed. Bristol university there are a few different universities. So i’m aston university, which is not it’s not on a par with Oxford or Cambridge. So I think that speaks to the point that Heidi made that you don’t have to have been to an elite school to get into Stanford.

Aston is a good solid university, nothing wrong with Aston, but it’s not it’s not one of the top UK universities. So there’s definitely some interesting variety in the educational backgrounds of the students going to Stanford. And

[00:23:16] John Byrne: then, yeah, it is if you’re a big fish in a small pond, like Afton, you’ll you could still stand out in the pool.

[00:23:26] Heidi Hillis: Absolutely. There’s a lot of really interesting background, you have look hard on blue and you have Miami University and some really smaller universities abroad. I think. Again, it’s really, if you look at that, it does give you hope because it’s really what you do afterwards and if you, obviously, if you come from one of these schools, you probably want to be in the top, 5 percent of the graduating class, you want to show that you have the GPA that can support an academic background that they feel comfortable that you’ll be able to compete academically, but, and maybe that’s what you’re Offset by the, the GMA or the scores, you don’t know, we don’t have those on here.

But, um, the path post university really becomes much more important in those cases. What you’ve done since then where you’ve, how you’ve risen from starting at a entry level position to, running a division or heading a country group or something like that.

[00:24:21] John Byrne: And as far as Cordon Bleu goes, every good business program needs a Cordon Bleu, for God’s sake, right?

You want to eat well at those NBA parties, don’t you?

[00:24:32] Heidi Hillis: Absolutely.

[00:24:35] John Byrne: Maria, I’m sure that was true at Harvard.

[00:24:38] Maria Wich-Vila: I wasn’t the one doing the cooking but I certainly, I was certainly a member of the wine and cuisine society where I happily participated in the eating and consuming a part of that.

But to, to the point that we were just recently talking about. regarding being a big fish in a small pond. Not only have I seen it personally with applicants that I’ve worked with who did not attend these elite universities, but even many years ago, I attended a, an admissions conference where Kirsten Moss, who was the former head of admissions at Stanford, she actually told stories about how they’ve accepted people who even attended community college.

But within the context of that community college, they had really moved mountains. And she said that one of the things that they look for is, Within the context and the opportunities that you’ve been given, how much impact have you had? So maybe you don’t have an opportunity to go to Yale or MIT or IIT for your undergraduate, but whatever opportunity you have been given, have you grabbed that opportunity and really made the most of it and really driven change?

So she specifically called out, I believe, I believe there were two students that year at the GSB who had both started their educations, their higher educations at community college. Anything is possible. It really is about finding the people who, wherever they go, they jump in and make an impact.

[00:25:55] Heidi Hillis: Yeah, I think that to that point, I think it can almost be a more difficult if you’ve gone to Harvard and then worked at one of these, gone on one of these paths because we know that there’s, that’s an overrepresented pool in the applicant pool to stand out among those to have had that, that pedigree sometimes can be a disadvantage, right?

If you haven’t done as much as you should have with that, or if you started at that high level to show that level of progress over the course of your career is actually a little bit more difficult. Okay. And coming from a community college and rising to, a country level manager in some places is actually puts you at a significant advantage, I would say.

[00:26:31] Maria Wich-Vila: Because it’s hard for those people, it’s hard for those people to stand out, but also I think some of them go on autopilot, right? I think some people are on this kind of achievement, elite achievement treadmill, where they’re not even really thinking about what do I want to do with my life?

They’re always reaching for whatever that next, what’s the best college to go to? It’s Harvard Princeton. Yeah. Okay. Now that I’m here, what’s the best employer to work for? It’s McKinsey, Bain, BCG and without actually perhaps stopping to think about what is my passion? What impact do I want to make in the world?

And so I feel sometimes those autopilot candidates, I feel a little bit bad for them because they’re doing everything quote unquote and yet sometimes when you speak with them, that passion just isn’t there. And I do think that may ultimately harm them in the very, very elite business school.

Admissions because business schools want people who are passionate because at the end of the day, in order to do hard things, you’re going to need passion at some point to get you through those low periods. And so I think that’s something business schools look for. And I do think that sometimes these.

These kind of autopilot candidates might sometimes be at a disadvantage.

[00:27:29] Heidi Hillis: Yeah, I think that, to that point look in the data, when you look at it, you see so many people who’ve gone to McKinsey, Bain, Weasley, or Goldman, but then there’s a, you see a lot of success for people who’ve actually pivoted.

So those pivots that are post The second or third job really do show you that, if you’re if you get a candidate who’s coming from, still at McKinsey, okay, that’s fine. They have to be the top 5 percent of McKinsey, like they have to be going to get so many McKinsey applicants that the only the, you can look at the data in a couple ways.

One is, oh, my God, they took 12 people from McKinsey and the others. Oh, my God, they only took 12 people from McKinsey, right? That’s So if you want to be one of those 12, you have to be the top 12 in the world, right? Whereas if you’ve gone to McKinsey and then done an externship at a health care startup and then moved on to be a product manager at for health at Google, that kind of a path is definitely showing a little bit more, maybe risk taking, maybe ability to follow your passions.

So I think that. When I see candidates who come to me, for example, and they’re like, not thinking about applying now, but maybe in a year or two, I say, look for an externship, maybe think about pivoting out of one of these places and looking for some operational experience.

And because you see in the data that works.

[00:28:42] Maria Wich-Vila: And they’re doing themselves a service not only in terms of enhancing their admissions chances, but even just in terms of determining, what do I want to do with my career? If I do eventually want to go into industry, what functional role do I want to have?

What industry do I want to work in? So it’s, it actually benefits them in the long term to do that as well, even if they don’t go to business school. I think those secondments and externships and second job, post consulting jobs are extremely valuable. Totally agree with you.

[00:29:06] Caroline Diarte Edwards: And I’m sure they also bring more to the classroom as well.

I would think that’s also why Stanford is selecting some of those candidates, because not only have they worked at McKinsey, but they’ve also led a non profit in Africa or worked in private equity or whatever it is. So they have much more breadth that they can bring to the classroom. And I think that It’s seen as a very valuable contribution

[00:29:29] John Byrne: in Heidi.

Did you see that? The majority of the candidates to examined actually did work in more than one place, right?

[00:29:37] Heidi Hillis: Yes, most of them did. There were very few that, you see working at one place. And I would say that those are people that would have really risen through the ranks.

Someone who’s worked at Walmart and become, started in, I don’t know, in one state, but then to become a regional manager and things like that really are going to onto a global role. The people who have stayed at one place really have shown significant career progression within that.

And then the other people I think you do see a lot of movement. The big. The most typical would be from investment banking to private equity and then you do find in finance, there’s a little bit less kind of movement into other industries. You see a lot of people staying within finance, but within finance.

Yeah. Yeah. The other industries, especially consulting or other, tech, people are really moving into other places and it’s becoming, it is a little bit difficult. We have these categories that we’ve talked about, for example, healthcare, but it’s hard to categorize some of these companies.

Are they healthcare? Are they tech? There’s a lot of overlap. And so everything’s a little bit of tech in something nowadays. So whether it’s finance and fintech or education and ed tech or health care and health tech, these are all merging and combining. It’s hard to categorize them.

[00:30:53] John Byrne: So looking at the data here I wonder if you’ve seen your old classmates in the sense that these new people are very much like the people you went to school with at Stanford. I

[00:31:05] Heidi Hillis: put this out and it’s really interesting to a lot of my classmates downloaded the report and read it. And a lot of them came back and said, oh, boy, I would never get in now.

It’s these people are super impressive. I think that you see a lot of. It’s just become more and more competitive. And I think that with more information and more people every year applying, it is becoming really difficult. I think that you do see a lot of, I am encouraged by the diversity part of it that you see still Stanford.

I feel like they do take risks on some really interesting profiles and candidates that maybe some other schools are less likely to do. And so that’s what does give me. A lot of hope when I get some kind of really nontraditional candidate who wants to, their dream school is Stanford. I feel like, I say all the time, there’s a 6 percent chance.

You’re going to get in, but there’s 100 percent chance. You won’t get in if you don’t apply. So you’ve got to, you got to give it a go. And that’s, the attitude that we take to it.

[00:32:04] John Byrne: Indeed. So for all of you out there read Heidi’s article on our site, it’s called who gets in and why exclusive research.

Into Stanford GSB and I’ll tell you one conclusion I have about this is that, man, if you really want to get into Stanford, you need a Sherpa, and and Heidi would be a great Sherpa for you because the, just the profiles of these folks, where they’ve been, what they’ve done, what they’ve accomplished in their early lives is so remarkable that To compete against, in this pool for a spot in the class you need every possible advantage you can get.

And and having an expert guide you through this trip probably would be a really big advantage. So Heidi, thank you for sharing your insights with us and the research, the very cool research.

[00:33:01] Heidi Hillis: Thank you

[00:33:03] John Byrne: and for all of you out there. Good luck. And if you want to go to Stanford, you got to check out this report.

Okay. It will inspire you to up your game, even if you are from Harvard, Stanford, Wharton, or wherever McKinsey, Bain, BCG, Goldman, Google, you want to look at this report and you want to really think about. What it will really take to get in. I think it will inspire you, motivate you to really put your best foot forward.

Thanks for listening. This is John Byrne with Poets& Quants.

Maria

New around here? I’m an HBS graduate and a proud member (and former Board Member) of AIGAC. I considered opening a high-end boutique admissions consulting firm, but I wanted to make high-quality admissions advice accessible to all, so I “scaled myself” by creating ApplicantLab. ApplicantLab provides the SAME advice as high-end consultants at a much more affordable price. Read our rave reviews on GMATClub, and check out our free trial (no credit card required) today!